Meet the team

Who's in the room.

Two people run The North East Sound: one on the desk and the running of the place, one on the production and his own music.

Owner / manager

Jamie McGuire-McGarva.

Jamie McGuire-McGarvaBook with Jamie →

Born in Glasgow in 1987 and never got far from it. Music was always on in the house. He grew up with it, and still picks up acoustic guitar and piano for his own sake.

Classical music is part of his own musical background and interest in production.

His first trade wasn't music. An apprenticeship as a spray painter, then a paint gun on countless luxury cars, a few supercars and some classics. That work gave him a sharp eye and good attention to detail, and taught him the thing that carries straight into mixing: lay it on in thin, patient coats, check it close up, and know when the finish is done.

From there he moved into management, looking after celebrities, media personalities and high profile clients, and running VIP services where every detail had to be right. These days he runs the room as owner and manager of The North East Sound, the same patience, pointed at strings, piano, voice and rap vocals.

Born
1987, Glasgow NE
Plays
Acoustic guitar · piano
First trade
Spray painter
Now
Owner / manager

“If a job's worth doing, it's worth doing well.”

Owner / producer

FlipEffex.

FX
Book with FlipEffex →

Born in Glasgow in 1991 and raised in the north east. He started out behind a drum kit, and that sense of rhythm never left. These days it's mostly piano and keys, and you can hear both in the way he builds a track: the groove first, then the chords and melody on top.

Years of work across music production, sound and AV, and development mean he knows a session from every side, from setting up the room to shaping the final sound.

Away from the desk he makes animations and videos, and he's a lifelong gamer: Nintendo, Sega, Pokémon, the classics. All of it feeds into the music.

Right now he's working on his debut album, and he's the studio's owner and producer.

He has a name for his own genre: ‘flip-hop’.

Born
1991, Glasgow NE
Background
Production · sound & AV · development
Plays
Piano · keys · drums (formerly)
Off the clock
Animations · videos · Nintendo · Sega · Pokémon
Now
Debut album in progress

Got a track in your head?

Tell us what you're working on and we'll get you in the room.